Have you ever been misunderstood by your family because you were trying to do God's will? As Jesus experienced, they may think you are crazy. He paid a price to do the Father's will.
Indeed we have not only accommodated our lifestyles to mirror the world's attitudes, some have even developed a prosperity theology that promotes materialism and consumerism as a divine right.
As I thought about this I wondered, “Why does Jesus have to return at all?” Couldn't He just plan it so when people die they go to heaven or hell and then, when the divine Timekeeper says time has run out, it's game over?